What changes have been brought to mobile medical care by the “two-vote system” and “camp reform”?

Will the "two-vote system" and "camp reform" help mobile medical breakthrough bottlenecks?

Recently, many people have asked me to write some articles. After they are completed, the author also talks about some hot issues. First of all, I disregard the 2B remarks about " mobile medical care is not working." In fact, as an industry, there is no such problem at all. Even if there is a large mobile medical listed company in the United States, it is now starting to acquire. Integration. To say the problem, there are only some companies in the industry. Just like you can't say that cross-border e-commerce, Internet travel, Internet education or the mobile game industry can't be done because of the bankruptcy of companies in similar industries.

It should be said that the characteristics of "borderless competition" and "decrease in dimensionality" in all Internet-related industries will inevitably lead to the occurrence of "power law" (the top few in the industry are almost all harvested), no matter when you start to do it, Form, who will do it, the final result form is almost the same, a little later, and all you have to do is try to win the one, except that it is nonsense, because of greed or fear, many people only I will repeat the "correct nonsense" that seems to be universally applicable throughout the day, and feel that I have mastered the truth, and that the spectators and the wise men of the martial arts are like "as I expected" or "I have said long ago that Yunyun is never lacking in China. History is constantly repeating itself. The spiral is rising. The big opportunity is bound to be accompanied by big bankruptcy and great integration.

The big opportunity for mobile medical care will be based on the following important trigger points:

1. The two-vote system and the reform of the camp have promoted the great transformation of the marketing methods of pharmaceutical companies. With the industrial transformation of “de-intermediation” and “de-channelization” of pharmaceutical marketing, mobile Internet technology is inherently “point-to-point direct” and “transparent and efficient”. "The genes will follow the trend and there is much to be done."

2. At present, the awareness rate and penetration rate of mobile medical care exceed 20%. The industry has entered the stage of rapid self-development. Some users have developed habits, especially mobile registration, medical insurance payment, follow-up and medical education, which have greatly improved efficiency. Reduced the cost of society as a whole.

3. One of the most important centers in medical entrepreneurship is actually: content entrepreneurship, then new channels, new methods and new cost structures that make medical content entrepreneurship (divided into professionals and targeted at the public domain) It ushers in the best time in history and is no longer monopolized by a few people. This affects people's cognition, changes people's behavior, and the business model is a matter of course.

4. There are more and more cases in the vertical field, which have improved the health and lifestyle of patients, and the interaction with other industries has become deeper. Medical beauty, diabetes, Chinese medicine, oncology and medical continuing education have taken the lead. Partially refactored the industry and gradually expanded its influence.

I intend to organize three series of articles. The first one is today's "two-vote system" (learning the essence of the teachers such as Cang Crane, Lao Bad, Liu Qian, Tan Yong, Li Weimin, etc., and the actual combat with some pharmaceutical companies after the project To sum up, thank you all here.) 2, 3 two points to write an article, and finally try to write some cases.

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