Pharmaceutical investment promotion companies should solve problems and change angles

In the specific pharmaceutical investment market operations, some dealers have experience and strength, do not need to provide much support from manufacturers, as long as the guarantee of products and promotional materials in place is sufficient. Some dealers lack experience or lack of confidence. They must increase support for such distributors and they must not give up. After a certain amount of support to help them succeed, they will cling to you closely. Your own strong dealer network, this is very good.

The usual large number of telephone calls made by pharmaceutical investment managers are limited to development work. Only a small number of telephone calls are used for service and support work. Even some investment managers only care about developing new dealers to obtain high commissions without completely dealing with old dealers who have already made payments. The cost of developing a pharmaceutical investment customer is far greater than the cost of maintaining an old customer. However, there are always some people who are so short-sighted, only looking at the amount of monthly payments.

It may not matter in the short term, but this is a limitation when it comes to long-term development. Therefore, many large pharmaceutical investment manufacturers have specialized pharmaceutical investment promotion departments. Their main function is to maintain contact with distributors in various regions, provide market diagnosis, and stand by. Pharmaceutical investment is to make full use of various methods and social resources for investment promotion in the pharmaceutical industry and the development of the pharmaceutical investment market, and to provide medicines and services to the market, closely linking raw manufacturers, distributors and retailers to realize the mutual benefit of links. Create the most benefits.

So, what kinds of ways do pharmaceutical investment customers have? How to choose a medical agent? The selection of pharmaceutical agents is a problem that many pharmaceutical distributors often face. The same applicable symptoms and prices are almost the same. Under such circumstances, dealers will often find it difficult to choose and do not know who the agent is to produce pharmaceutical products. At present, there are many pharmaceutical investment enterprises that still stay in the traditional investment promotion model. There is no good way to break through.

However, in the fierce competition in the pharmaceutical investment market, we want to be invincible. A good investment strategy is essential. How to successfully do a good job in pharmaceutical investment is a headache for pharmaceutical investment companies. To do a good job in pharmaceutical investment needs to be gradual, and we must not be prepared to go blindly to pharmaceutical investment. This is doomed to failure. "If you want to respect yourself, you must first respect Others," respect the dealers, you may be respected by the dealers; but only to win respect from the dealers, care can naturally follow, the cooperation between manufacturers can be further in-depth expand. In marketing work, respecting distributors, strengthening the feelings between the two parties, and attracting dealers through personal communication are a kind of cost-effective means.